I’m a WRITER and DIRECTOR, based in London, with a background in COMMERCIAL and NARRATIVE filmmaking.

I have extensive experience directing commercials across a wide range of genres, from DRAMATIC/DOCUMENTARY work (NHS x BT SPORT, PERSIL x SKY NATURE, CALM) to lighthearted NARRATIVE work (TIKTOK x CHANNEL 4, HELLOFRESH, NEW YORK BAKERY). I’ve also directed for brands such as SKY ONE, SKY SPORTS, SURE, LONDON PRIDE, CORNISH ORCHARDS, CRAFT GIN CLUB, WHYTE AND MACKAY, AUDIBLE, VELUX, SPOTiCAR, FREENOW and RENAULT amongst others.

My work has included TVCs, Idents, VOD and Social with budgets that range from shoestring to Global TVC campaigns.

My career began as a Camera Technician at ARRI, then transitioned to producing commercials, before writing creative (such as a series of bespoke cinema ads for NATWEST, KFC and BT for DCM) and then directing.

Beyond commercials, I also write and direct NARRATIVE short films, which have been screened at festivals both domestically and internationally.

My work in narrative has always focussed on telling DRAMATIC stories with FANTASTICAL visuals. I'm currently developing several narrative SHORT and FEATURE films alongside my commercial work.

CONTACT: petermroe@gmail.com